Pop-Up Spaces with PEP Real Estate

PEP Real Estate rents pop-up spaces in New York’s best retail corridors.

As an owner-direct firm in SoHo we give brands direct access to storefronts that get noticed.

Our spaces suit product launches, showrooms, and short retail runs that need foot traffic fast.

Each address is built for visibility and simple setup with real New York street presence.

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Available SoHo Pop-Up Spaces

54 Crosby St · Full Building

Historic SoHo building by Arturo Di Modica with skylights and wood detail.

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69 Mercer St · Retail Duplex

Flagship-ready cast-iron SoHo duplex with 18-foot ceilings and skylight.

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76 Wooster St · Retail Duplex

Prime SoHo duplex with marble floors, built-ins, and flexible open layout.

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76 Wooster St · Penthouse Duplex

Light-filled loft with 20-foot ceilings, mezzanine, and full kitchen.

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Pop-Up Spaces in SoHo

SoHo stands as New York’s signature for style. Its storefronts link fashion, media, and design in a district that never stops moving. For a brand, visibility here is only part of the reward. The deeper value is credibility. Being seen in SoHo signals readiness to compete at the highest level.

During Fashion Week, the neighborhood becomes an open runway. Launches fill the galleries. Buyers and press walk the blocks. The rest of the year, steady international traffic and consistent exposure keep the area active every day. That reliability makes SoHo one of the few retail stages in the city where attention can be counted on.

Pop-Up Locations in Brooklyn and the West Village

Brooklyn has become the testing ground for new retail. Large activations fit here, but so do small projects that speak directly to local audiences. The people who walk these blocks look for originality and reward it. For a brand that wants independence and response, Brooklyn offers both.

The West Village carries a quieter strength. Its narrow streets, historic façades, and strong corner visibility give a pop-up character and intimacy. The audience here values quality over volume, making it an ideal setting for collections, collaborations, and concepts built on story and craft.

Direct Access, Decades of Experience

PEP Real Estate owns and manages properties across SoHo, the West Village, and Brooklyn. That ownership gives clients direct access to decision-makers and the benefit of local knowledge. Agreements move quickly. Spaces fit the need. Each placement draws on a detailed sense of how every block works, when foot traffic peaks, and which storefronts catch the eye.

Clients range from global fashion houses to media, technology, and private events. Every project receives precise placement and a clear process, turning attention into results.

Reserve Your Pop-Up Space

Tell us about your project and timeline. We will present locations that align with your concept and deliver the exposure you want. The process is direct and fast. Our team handles access and logistics so you can focus on the work that brings people through the door.

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Advisory on Alcohol Service

New York State requires specific permits for events that serve alcohol, even when the service is complimentary. A licensed caterer must file the permit at least two weeks before the event, and liquor liability insurance must be arranged by the client.

Addressing these items early ensures compliance and avoids interruption. For details, visit the New York State Liquor Authority at https://sla.ny.gov/permits.