About Us

PEP Real Estate is a full-service commercial real estate firm headquartered in the heart of SoHo, New York City. With over 20 years of experience, we have built a reputation for connecting businesses, investors, and property owners with the right space in Manhattan and Brooklyn’s most sought-after neighborhoods. From office leasing to retail sales, restaurant spaces to event venues, PEP Real Estate provides a complete range of services to meet the diverse needs of the New York City market.

Our History and Leadership

PEP Real Estate was founded by John and Ronald Pasquale, longtime SoHo property owners with decades of experience in New York commercial real estate. Their vision was to create a firm that not only handled transactions, but also provided long-term value to clients through local expertise, direct access to exclusive listings, and personalized service. Under their leadership, PEP has grown into a trusted name across SoHo, Tribeca, West Village, NoHo, Greenwich Village, Little Italy, Chinatown, and Downtown Brooklyn.

Our Team

Our Story

 

According to owner John Pasquale, “There is no other SoHo real estate firm that provides such a wide array of services, which is why we chose the name Property Enhancement Programs for our company. It is the reason we have been able to operate at full throttle,” said Ronald Pasquale. “We have a staff of extremely knowledgeable and seasoned real estate professionals who are poised to provide all necessary help to our customer be they landlords or tenants or buyers or sellers of real property.

We are one of the foremost event planner and management companies in SoHo, Tribeca, The Village, Little Italy, NoHo, and Chinatown.”